Case studies


Nestlé has implemented a cost-effective solution for real-time monitoring of thousands of container movements around the globe each year. The system has significantly increased supply chain visibility bringing a number of operational, strategic and financial benefits.
Asda has collaborated with three competing manufacturers and a 3PL to merge transport operations. The project has dramatically improved supply chain responsiveness and on-shelf availability, without creating extra costs. This case study tells you how Asda overcame a number of challenges to drive a step-change in performance.
Nestlé’s vision is to become an industry leader in on-shelf availability. The manufacturer has created a simple methodology providing guidance on how to measure, improve and sustain on-shelf availability in international markets. Joint sales and supply chain teams have been set-up to partner with customers and focus on on-shelf availability with impressive results.

Metro had to improve forecast accuracy across its European operations - the cash & carry operator was experiencing excessive stocks or out-of-stocks on some lines. By implementing a completely different approach to forecasting with a number of new initiatives Metro has improved availability in one of its distribution centres to 99.2%. Discover how Metro implemented this step-change in 24 European countries.

Carrefour Italia was looking to improve the efficiency of its inbound order scheduling. They were not using formal time slots and this was causing operational difficulties and increasing cost.

This presentation looks at how they solved this with the rollout of a new transport planning system and the benefits Carrefour Italia, and their trading partners, realised.

Tesco and P&G have overhauled the structure of the supply chain by taking an end-to-end approach. This presentation will show how Tesco and P&G aligned, the steps taken along the way and the benefits they achieved as a result.

L'Oréal Europe Consumer Products embarked on a project across Europe to bring the ‘voice of the customer’ into its business and build an effective and efficient supply chain. Using a combination of a survey and series of interviews L’Oreal has driven supply chain improvement and built a strategy for the future.


As a medium sized operator in the UK, General Mills understands that customer relationships are key to delivering growth. It recognised that to deliver its business goals, it needed to move its supply chain relationships with its largest customers from being purely transactional to added value partnerships. In this case study, see how General Mills went about it and what it achieved.


In response to changing UK shopper habits, Morrisons introduced its M Local convenience format in 2011 and has rapidly grown the number of stores since. To help you understand how its end-to-end supply chain operates, we've visited an M Local store and a distribution centre, plus spoken to shoppers, to bring you this new guide.


Improving on shelf availability is a major challenge for both retailers and manufacturers.  Unilever recognise it as the greatest ‘non-innovation led’ growth opportunity, and that the opportunities can only be realised if manufacturers and retailers  work together. They have developed a collaborative programme to work with their customers to tackle the problem, which has at its heart a simple 5 step process. Here we look at that process and how it has delivered OSA improvement for both Unilever and their customers.